Project
2025 Annual Meeting, Algiers
Discipline
Visual frameworks
Guidelines
Typography
Publications
Environmental graphics
Wayfinding and signage
Stakeholder communications
Credit
Developed in collaboration with Blackwood.
Working with Blackwood, Treble developed the visual identity and communication system for the Islamic Development Bank Group 2025 Annual Meeting in Algiers. The project required a flexible framework that could operate across event branding, publications, signage, digital communications and large-scale environmental applications.
The identity centred on a dynamic chevron frame, designed to hold messaging, photography and institutional content across different formats. The chevrons also extended into illustrative patterns, creating a distinctive core asset for the visual language. Colour, typography and modular layout principles gave the system flexibility and consistency — bringing clarity to a complex international event environment.
